Image replacement strategy, black hat or white hat?
Well, based on my experience in CSS and SEO, I have noticed that some sites uses the image replacement strategy in getting high search engine ranking from their targeted keywords. But how can we say that an image replacement strategy is blackhat or whitehat?
Using a simple code for CSS which are position:relative, position:absolute, width, and height, you can hide your keywords with ease.
Here is an example of an external/internal declaration of CSS codes:
#imgrep { position:relative; width:700px; height:150px; }
#imgrep span { position:absolute; width:700px; height:150px; }
Now then, as we implement it on a website, we can put our image right in front of our h1 tag using this code:
<h1 id=”imgrep”><span></span>My targeted keywords</h1>
The question is, how can image replacement be blackhat?
Answer: Using image replacement for images that are purely images without texts included in the image file.
Based on the stories from my colleague, one of his sites use image replacement technique. But he was banned because the image used does not contain any text which resulted to cloaking. Fortunately, he was reindexed again.
August 12, 2008 at 5:13 am | SEO Strategy | 2 comments
2 Responses to “Image replacement strategy, black hat or white hat?”
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awesome post! glad i found your site, it was on accident though =/ check mine out if you want. im still really working on it but it should be great soon
There is a great article about getting a lot of traffic from Twitter with your WordPress websites. Check it out: http://www.wordpressrobot.com/5-steps-to-becoming-highly-infectious-on-twitter